Faith-Infused Back to School Shopping

"Students are looking for creative ways to bring their faith with them to school without building barriers between themselves and their classmates," says DaySpring CEO James Barnett. "The Back-to-School with DaySpring line of edgy Christian-themed and scripture-infused notebooks, binders, folders and supply pouches will make it easy for Christian students who want to head back to school without leaving their faith at home."

The release of the faith-themed back-to-school line is certainly timely. Recently released research from the Barna Group indicated that, even though teens have the highest level of religious involvement of any age group, students' willingness to share their faith with others is on the decline.

"Christian teenagers are taking cues from a culture that has made it unpopular to make bold assertions about faith or be too aggressively evangelistic," said Barna Group President David Kinnaman. "Tolerance of other viewpoints has become an ultimate ideal for many young people. Anything that could create the perception that they are advocating one belief system over another leaves them open to that most-feared label of being 'intolerant.'"

Chelsea Eubank, who at age 19 founded Wear It WednesdayTM, a movement to encourage Christian students to wear their favorite Christian-themed T-shirt to school each Wednesday, applauds DaySpring for equipping students with another creative way to share their faith at school.

"I hear from Christian students all the time that they have fewer and fewer opportunities to talk about their faith at school thanks to tighter school regulations," said Eubanks. "These students are looking for new ways to express their faith and encourage their fellow students. Companies like DaySpring are helping them do just that."

For parents closely watching their wallets—and who isn't these days—the DaySpring line at Walmart is affordable at a suggested retail price of $2.50 per single or bundled item. And with five different design options, students can reflect their own personal style.

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